Customer experience is the new battleground for ecommerce brands. Not long ago, brands that built engines to attract lots of customers won. Now, brands that can provide an end-to-end experience that keeps customers happy (and coming back) win. We can attribute this shift to a handful of factors:

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• Customer acquisition and ad costs have skyrocketed to all-time highs
• Customer expectations around brand values and experience are rising (and guiding more purchasing decisions)
• Repeat customers generate 300% more revenue than first-time customers

This shift is an enormous opportunity for ecommerce brands, especially given that most brands on the market aren’t sure how to develop and maintain a customer experience that drives revenue. That’s why we sat down with 25+ top ecommerce brands and analyzed data from 10,000+ merchants: To give you concrete and actionable tactics to satisfy customers, streamline your customer service, and power your growth.

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In this ebook, you’ll learn exactly why happy customers are the best fuel for growth, and get tried-and-true strategies like:

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• Proactively live chatting shoppers to reduce cart abandonment → ~13% lift in revenue
• Add reviews to product pages to improve conversion rates → 1.5% lift in revenue
• Resolve customer service inquiries within 6 hours to improve customer satisfaction → 2% lift in revenue

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