Gorgias vs.

Yuma

Yuma is an add-on. Gorgias is the whole stack.

With Yuma, you're managing multiple tools, contracts, and data sources. Gorgias brings everything together so your support runs on one system.

Why Gorgias

Three reasons why brands choose Gorgias over Yuma

One platform, not a patchwork

Yuma’s setup and maintenance depend on their team. Changes to workflows or AI behavior require coordination rather than self-serve updates, which makes time to value longer than it needs to be.

Gorgias AI is self-serve from day one. It includes pre-built templates for 19 core Shopify actions, plus custom actions powered by 100+ deeply integrated partners. You control AI behavior, tagging, routing, and ticket fields directly, and make updates instantly as your needs change.

Full control from day one

When your AI runs outside your helpdesk, reporting fragments. CSAT surveys depend on tagging logic that can fail, ticket counts stop matching, and dashboards fall out of sync.

Gorgias pulls CSAT, ticket counts, response rates, and satisfaction scores from one system, so you can filter by tag, channel, or agent without reconciling data across tools.

Full control from day one

Yuma’s setup and maintenance depend on their team. Changes to workflows or AI behavior require coordination rather than self-serve updates, which makes time to value longer than it needs to be.

Gorgias AI is self-serve from day one. It includes pre-built templates for 19 core Shopify actions, plus custom actions powered by 100+ deeply integrated partners. You control AI behavior, tagging, routing, and ticket fields directly, and make updates instantly as your needs change.

FAQ

Frequently Asked Questions

Tell me more about how Gorgias’s AI outperforms Zendesk

Both Gorgias and Yuma offer conversational AI in email and chat, pre-built AI Actions, and AI features across all plans. Gorgias also includes a dedicated AI implementation team and transparent, usage-based pricing. Yuma does not offer either.

What about key ecommerce integrations?

Both platforms integrate with Recharge, Klaviyo, and Loop Returns. Gorgias also integrates with Attentive, Yotpo, Smile.io, and NetSuite. Yuma does not have integrations for these four tools.

How do Gorgias Shopify Workflows compare to Zendesk?

Gorgias lets agents customize the sidebar with customer data, perform actions in the ticket view, embed customer data and actions in canned responses, use Shopify variables in automation rules, let their AI Agent update Shopify directly, let customers track orders, run pre-sales conversations with discount codes, stock levels, and product links, drive revenue with campaigns targeted using Shopify data, and show revenue reports tied to CX. Yuma does not offer these Shopify workflow capabilities.

How are Gorgias’s reporting and analytics more out-of-the-box for ecommerce?

Gorgias includes SLAs, custom ticket fields, basic KPIs like FRT and CSAT, average handle time, revenue generated from support, ticket intent trends, and custom reporting. Yuma does not offer reporting and analytics capabilities.

Talk to me about pricing.

Gorgias charges per ticket and starts at $10/month, with AI priced at $0.50–$1 per resolution and unlimited users included. Yuma charges per automated resolution at $0.68–$0.80. Yuma does not publish a helpdesk entry price, user limits, or AI pricing publicly.

Anything else I should know?

Gorgias includes a Help Center, Contact Form, interactive scripted automations on your website, Order Management portals, and the ability to generate help center articles from past tickets using AI. Yuma does not offer these features.

Our Customers

Hear directly from brands why they chose Gorgias

Eliminate turnaround times and create exceptional customer experiences
"Monday used to be the hectic day. We were flooded with the influx of inquiries and we needed to keep up with everything. With Gorgias Automate, shoppers get their answers solved, even outside of business hours."
Addison Debter
,
Head of Customer Service
at
Kirby Allison
Read case study
Capabilities ahead of the competition
“I already love Gorgias because its email and chat capabilities are ahead of the competition, so I trust Gorgias to also build the best AI agent. And having all our CX tools within the same system is important — I don’t want yet another dashboard to check.”
Tosha Moyer
,
Senior Customer Experience Manager
at
Psycho Bunny
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"Gorgias AI Agent is going to be a game-changer for us during BFCM. Immediate, personalized responses reduce the volume of repetitive inquiries and ensure our community feels supported during the busiest time of the year. Our community members have even mistaken the AI Agent for a real person, which speaks volumes about how well it aligns with our brand voice.”
Zoe Cranney
,
Community Experience Expert
at
LSKD
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See how Gorgias provides brands with the support they need to serve their customers