Gorgias

vs.

Zowie

Gorgias vs. Zowie: Why settle for a low automation rate AND high prices?

All your workflows, all in one place. Gorgias’s unified platform allows you to manage every aspect of customer support on every channel — so that agents can focus on high-value conversations and driving sales.

What’s the difference between Gorgias and Zowie?

Gorgias provides seamless integration with major ecommerce platforms, robust automation features, and superior customer support, making it a strong alternative to Zowie. With an intuitive interface that enhances efficiency, Gorgias stands out as a comprehensive helpdesk solution. Compare for yourself below.

AI and Automation

AI Channels

Conversational AI on email
Conversational AI on chat
Coming soon!
Conversational AI on social

AI Setup and Controls

Specify your brand voice
Guide AI’s behavior with simple text instructions 
Train AI  from Help Center or public URLs 
Avoid sensitive topics 
Test AI in a sandbox environment 

AI Actions and Integrations

Pull customer data from Shopify (pre-built) 
Cancel orders and edit addresses in Shopify (pre-built)
Perform Actions in Loop (pre-built) 
Cancel or skip subscription in Recharge (Pre-built)
Ticket tagging 
Support customer Actions via API configuration 

AI Conversations

Empathetic, context-aware responses
Can ask clarifying questions
Hand-off to humans in certain situations
Understand and respond in multiple languages

AI Feedback and Coaching

Review all conversations involving AI
See which knowledge sources the AI drew from
See which actions AI performed 
Give feedback when there’s no response
Rate the AI’s decision making 
Create new instructions or knowledge to improve the AI

Other Automation Features

Generate articles from past tickets with AI 
Publish interactive workflows on your website
Offers Order Management Portals
Offers Help Center or Contact Form 

Pricing

Unlimited Helpdesk users
AI only bills for full resolutions 

Helpdesk

Shopify Workflows

See customer data from Shopify in the ticket view
Perform actions in Shopify from ticket view 
Add Shopify variables in Macros
Add Shopify actions in Macros
Add rich, visual shopify product links
Generate and include unique discount codes in ticket view 
See product inventory within ticket view 
Create workflows and routing rules based on Shopify data 

Workflows

Customizable views 
Customizable ticket routing
Auto-close spam tickets
AI-detected intents to sort tickets

Reporting and Analytics

Service level agreements (SLAs)
Custom ticket fields
Basic KPIs (FRT, RT, CSAT, etc)
Average handle time
Revenue generated from support 
Ticket Intent trends 

Helpdesk Pricing

Pricing model
Entry price
Unlimited users 

See why brands choose Gorgias over Zowie

Helping 15,000 ecommerce brands automate CX with the power of AI
My online store has more than
1500
monthly support tickets
support tickets per month
On average, brands receive one support ticket for every 15 orders. How many orders does your store generate every month?
On average you will create X support tickets per month
0
2,000
4,000
6,000
8,000
10,000
To see the most value from Gorgias, brands typically try to automate at least 30% of support interactions.
I want automation to answer
30 %
of my support tickets
0%
10%
20%
30%
40%
50%
60%
Voice
Custom Price
$0
/mo
Receive inbound & make outbound calls
Monthly Voice tickets
No Voice tickets
SMS
Custom Price
$0
/mo
Send and receive SMS from Gorgias
Monthly SMS tickets
No SMS tickets
Plan Summary
Pro
$360/mo
Tier 1
$0/mo
Tier 1
$0/mo
custom
Tier 1
$0/mo
custom
Total
$360/mo
Switch to annual and save 2 months
Monthly ROI
Time saved
48 hrs
Money saved
$300
How is ROI calculated?

Gorgias offers a better experience for agents and customers

Gorgias makes it easy to get up and running in no time

Unlike Zowie, which requires integrations with APIs and automations (one at a time) for each of the questions you want answered, Gorgias’s setup is simple. You have access to implementation support, templates, resources, and pre-built Actions – no technical skills required.

cta image 1
Gorgias offers more visibility and control over AI interactions

With Gorgias, you can provide granular feedback on every single interaction, ensuring that your AI Agent is always learning and improving.

cta image 1
True conversational AI in email

Zowie’s Emailbot sends inquiries to an external chatbot, creating a disjointed, and frustrating experience for customers. Gorgias’s AI Agent responds to your customer emails in a human and conversational format – without ever making customers leave taking customers out of their flow.

cta image 1
Gorgias is the #1 Shopify helpdesk

As the #1 CX platform in the industry, trusted by over 15,000 merchants worldwide, Gorgias offers the most integrations of any tool on Shopify (100+) meaning you can make rules with Shopify data and include more variables and actions. Zowie’s Inbox offers limited variables and no actions – which means more manual work to make updates to orders and a disorganized inbox.

cta image 1
Gorgias gives you more more self-service options to meet the needs of your business

Gorgias’s offers proactive automations for your website such as Flows and Order Management self-service portal in addition to AI Agent — while Zowie is limited to conversational AI.

cta image 1