Gorgias vs Zendesk: Choose the Tool Built for Ecommerce

Stop tab-shuffling and copy-pasting. Gorgias connects your customer orders, conversations, information, and apps in one view — saving you time and delighting your customers.

Gorgias is used daily by
14,202
+ DTC brands

Set up in minutes, see results in weeks

New users complain that Zendesk is "a nightmare to set up and maintain" and that setting up a new account is "nothing less than disastrous." Onboarding support also costs thousands on top of the base price of Zendesk.

Gorgias offers onboarding support at no extra cost. On average, our merchants are fully operational within 2 weeks and score our onboarding at 94% satisfaction (45% higher than the industry average). Once you’re up and running, our team is there to help you support, sell, and grow.

Our old system was complex and we couldn’t get ahold of anyone. Gorgias's integration was easy to set up. We saw a 72% increase in revenue by focusing on growth.
Madura
Shopify App Store Review

Get an answer from Gorgias in minutes, 24/7

Users say Zendesk customer service is slow and impersonal. One review compares it to the DMV, another says support is “no longer very responsive or helpful”, and another reports Zendesk support agents send links to generic blog posts instead of giving personalized responses.

Gorgias’s 24/7 customer service team keeps responses under 9 minutes (for chat) and 12 hours (for email). And with our ecommerce customer service focus, the Gorgias team has seen (and solved) your biggest problems with hundreds of other brands.

The support team is phenomenal. Any question you have, any issue that needs addressing, they get on it and give you a resolution as quickly as possible. And every person I have dealt with from demos of the product to training and support has been amazing to work with.
Comfort One Shoes
Shopify App Store Review

Become 30% more efficient

Zendesk is designed for non-ecommerce enterprises like airlines and hospitals. One ex-Zendesk user struggled with its limited integration with Shopify and had to resort to "more manual copy and paste work."

Gorgias is designed exclusively for ecommerce. Everything online stores need is centralized in one intuitive view — including auto-filled Shopify data, discount codes, creating new orders, and linking Shopify products in tickets. This helps your team move much faster.

Ecommerce agents resolve tickets 30% faster on Gorgias than Zendesk, according to a 2022 study from a customer support agency.

Gorgias is the best support platform for businesses running on Shopify. The deep Shopify integrations are an invaluable part of our support process and save us countless hours a month.
Italic
Shopify App Store Review

See why ecommerce brands choose Gorgias over Zendesk

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Gorgias vs Zendesk video: See the platforms in action

What’s the difference between Gorgias and Zendesk?

The main difference between Gorgias and Zendesk is that Gorgias is much better for ecommerce, while Zendesk is better for other industries.

Gorgias’ customer support software is exclusively for ecommerce brands. Other industries should not use it.

The product is built around Shopify and needs of ecommerce merchants, including order management, returns, shipping issues, upselling, product recommendations, and more.

Every feature on our product roadmap helps online stores answer customer queries quickly, build better relationships with customers, and get more sales.

Zendesk is used by companies across all industries, so daily ecommerce tasks (like order management and social media interactions) are inefficient.

Zendesk is built for enormous non-ecommerce enterprises. It's built for airlines, hospitals, and SaaS companies, with features to choose seats on an airplane and manage B2B sales.

You pay for (and sift through) all those features even if you don’t use them, and features for brands like yours are deprioritized.

Fully onboard within 7 days.
Near-instant migration, dedicated onboarding and support, and intuitive UX for ecommerce give you fast time-to-value.
More order-related actions.
Easily cancel, refund, and create orders without leaving the ticket view.
Deeper integrations with your ecommerce apps.
Get more out of integrations with Klaviyo, ReCharge, BOLD, Recart, and Attentive (like more shared data and reduced tab-switching).
Turn social media comments into tickets.
If customers comment on a social post or ad, you’ll get notified to respond in Gorgias to streamline your work.
Macros that trigger actions in Shopify.
Macros auto-fill customer information and trigger cancellations, returns, and more.
Exclusively builds ecommerce features.
Our product roadmap is 100% based on feedback and requests from ecommerce brands.
Automations triggered by actions.
Gorgias automations (like automatic assignments and auto-responses) fire as soon as the ticket conditions are met.
Fast-acting customer support team.
Gorgias’s 24/7 support team answers in under 9 minutes (chat) and 12 hours (email).
Unlimited users.
Invite Product, Marketing, and Ops to learn from customer feedback. Add agents (during busy seasons) at no extra cost.
Months to get up and running.
Zendesk's migration, onboarding, and support are notoriously slow, and the software's hard to use (since it's not for merchants).
Limited control over orders.
Spend more time switching tabs to manage orders, discount codes, and other Shopfiy actions.
Integrations for more industries.
Zendesk prioritizes non-ecommerce apps like Salesforce, Zoom, and Jira, which aren’t supported on Gorgias.
Limited social media features.
Zendesk only pulls comments on Facebook for 1 week and Instagram involves 3rd-party workarounds that cost extra.
Limited Shopify actions.
Daily actions (like duplicating orders, generating discount codes, and more) require going into Shopify.
Deprioritizes ecommerce features.
Most of Zendesk’s features aren’t relevant for ecommerce, cluttering your experience.
Time-based automations (on a delay).
Zendesk’s automations only run once an hour. And customers won't wait around for an hour waiting for responses.
Ask users about Zendesk support speed.
Have you heard about Zendesk’s average response time? Read their reviews and see what they say.
Pay-per-user.
Limited seats silo CX from the rest of the business, with extra incentive to shrink (and overwork) the support team.
Read more about
Zendesk
features

Learn more about merchants using Gorgias to grow

How Gorgias helps you boost revenue from customer experience

Spend less time switching tabs to find customer information and more time offering personalized support, thanks to:

  • Customer info from all your apps centralized in one view
  • Templates that automatically fill in customer info and update orders
  • Auto ticket tagging, assigning, and prioritizing (so you can focus on delighting customers)
Gorgias helps us satisfy our customers. It has become like a storefront for us. It's where we centralize all customer conversation, greet our customers, answer their questions, fix problems, and get insights to inform our future. We would recommend Gorgias to other ecommerce businesses, as it makes your life easier, and it's an absolute breeze to set up!
Loop

Merchants who take full advantage of the Automation Add-on deflect up to 40% of tickets, saving time for sensitive, complex, and high-impact questions. The add-on includes:

  • Automated FAQs and workflows
  • Self-service order tracking and refund requests in chat
  • Customizable autoresponders (that can also trigger order actions through the Shopify integration)
Automating low-stakes, high-volume tickets lets my team focus on meaningful, personalized conversations and boosted our CSAT to 4.77
Joone

Gorgias can automatically identify, tag, and assign tickets based on several factors:

  • Past orders: Prioritize customers who you know are big spenders at your store
  • Channel: Respond to shoppers actively awaiting a response on live chat or SMS
  • Pre-sales questions: Flag tickets from customers considering a purchase
  • Escalations: Help angry customers before they post negative reviews or social posts
Being able to filter and sort tickets in Gorgias to highlight urgent requests, or segment VIP customers with high lifetime value, is really important to us. It enables our customer service agents to quickly identify who to help first.
Oger

Chat campaigns help you reach out to customers based on their browsing behavior:

  • Ask if they need help
  • Highlight new products or promotions
  • Provide the information and incentives they need to click “Place order”
  • Automatically engage VIP customers and encourage repeat purchases
Customer service shouldn't just be reactive, putting out fires. We want to be proactive. And that’s what Gorgias helps you do. You go talk to customers, make sure they're having a great experience. You don't use it just to solve problems, but to create new relationships and sales.
Jaxxon

Get detailed analytics about the revenue your team earns for your Shopify store and the types of support (and automated interactions) that lead to sales.

These insights help support teams make a strong impact on the company and prove ROI to company leaders.


Customer support teams using Gorgias generated over $1 billion in 2021.

In Gorgias, you can see what kind of ticket actually generated each piece of revenue. You can see what conversation you had with the customer that made them want to purchase.
Topicals
Provide fast, personalized service

Spend less time switching tabs to find customer information and more time offering personalized support, thanks to:

  • Customer info from all your apps centralized in one view
  • Templates that automatically fill in customer info and update orders
  • Auto ticket tagging, assigning, and prioritizing (so you can focus on delighting customers)
Gorgias helps us satisfy our customers. It has become like a storefront for us. It's where we centralize all customer conversation, greet our customers, answer their questions, fix problems, and get insights to inform our future. We would recommend Gorgias to other ecommerce businesses, as it makes your life easier, and it's an absolute breeze to set up!
Loop Earplugs
Reduce ticket volume with Automation Add-on

Merchants who take full advantage of the Automation Add-on deflect up to 40% of tickets, saving time for sensitive, complex, and high-impact questions. The add-on includes:

  • Automated FAQs and workflows
  • Self-service order tracking and refund requests in chat
  • Customizable autoresponders (that can also trigger order actions through the Shopify integration)
Automating low-stakes, high-volume tickets lets my team focus on meaningful, personalized conversations and boosted our CSAT to 4.77
Joone
Prioritize high-value tickets

Gorgias can automatically identify, tag, and assign tickets based on several factors:

  • Past orders: Prioritize customers who you know are big spenders at your store
  • Channel: Respond to shoppers actively awaiting a response on live chat or SMS
  • Pre-sales questions: Flag tickets from customers considering a purchase
  • Escalations: Help angry customers before they post negative reviews or social posts
Being able to filter and sort tickets in Gorgias to highlight urgent requests, or segment VIP customers with high lifetime value, is really important to us. It enables our customer service agents to quickly identify who to help first.
Oger
Start conversations to drive sales

Chat campaigns help you reach out to customers based on their browsing behavior:

  • Ask if they need help
  • Highlight new products or promotions
  • Provide the information and incentives they need to click “Place order”
  • Automatically engage VIP customers and encourage repeat purchases
Customer service shouldn't just be reactive, putting out fires. We want to be proactive. And that’s what Gorgias helps you do. You go talk to customers, make sure they're having a great experience. You don't use it just to solve problems, but to create new relationships and sales.
Oger
Measure performance and ROI

Get detailed analytics about the revenue your team earns for your Shopify store and the types of support (and automated interactions) that lead to sales.

These insights help support teams make a strong impact on the company and prove ROI to company leaders.


Customer support teams using Gorgias generated over $1 billion in 2021.

In Gorgias, you can see what kind of ticket actually generated each piece of revenue. You can see what conversation you had with the customer that made them want to purchase.
Topicals

Gorgias vs Zendesk pricing:
seats vs tickets

Gorgias's pricing is based on tickets, not users. We don’t charge per seat, so your whole team can obsess over CX. (Don’t worry: Spam messages do not count as billable tickets.)

Zendesk’s pricing model makes you pay per user seat. This siloes your CX team from the rest of the company and limits its growth.

We made this decision based on feedback from ecommerce business-owners who want to:

  1. Invite Marketing, Product, and Website teams to get insights and feedback directly from customers to improve the product and CX
  2. Add new agents (and outsource agents) at no extra charge, during busy seasons and periods of growth
  3. Tag technical support or other non-CX team members directly in Gorgias instead of chasing them down on another tool and copy/pasting their answer

How much you’ll save (real-life scenarios)

Depending on the number of agents and tickets you have, switching from Zendesk’s per-agent model to Gorgias’s could save you tens-of-thousands per year.

One enterprise brand with 42 agents paid $150 per agent per month for Zendesk, totaling $75,600 per year ($6,300/month). With Gorgias, they pay $24,000 per year (or $2,400 per month), or 68% of the cost of Zendesk.

Another brand with 40 agents paid $45,000 per year for Zendesk, and now pays $22,000 with Gorgias. 51% of the cost of Zendesk.

Frequently asked questions

Which is better: Gorgias or Zendesk?
Why is Zendesk so popular?
Is Gorgias or Zendesk better for small businesses?
Does Gorgias support WhatsApp?
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Does Gorgias support custom fields?

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