Resources
-
Playbooks
-
How To Accurately Automate +30% of Support Tickets with Flows
-
Strategy 2: Activate Order Management to reduce WISMO requests
Chapter
3
#
minutes

Strategy 2: Activate Order Management to reduce WISMO requests

A staggering 91% of consumers actively track their packages. Why not make it easier with Order Management in Chat?

Activate Order Management to reduce order status and return requests

In addition to Flows, you can turn your Chat into an order portal with Order Management. They help customers track their orders, report issues, and request refunds or cancellations without any agent interaction. 

Here’s what Order Management looks like on Loop Earplugs’ website:

New to Order Management Flows? Learn how to set them up with this step-by-step guide. 

Never answer “Where is my order?” again

“Where is my order?” represents 18% of incoming tickets for the average ecommerce merchant, according to Gorgias data. Order tracking, which is part of Order Management, allows customers to get real-time updates on the status of their orders without messaging an agent. That’s a faster answer for customers, and hours saved for your team every week. 

“Gorgias Automate has been a huge help as we work to manage a massive influx of orders. It’s been a big help during our past two sales, and adding the “Track order” option has taken us over the edge (and helped me keep my sanity 😂).” 

— Kristen Egens, Customer Support Manager at MagneticMe

When customers click “Track and manage my orders,” they are prompted to log in with the email or SMS they used to place the order. Once they log in, they can see a history of their orders with an up-to-date delivery status for each one:

Streamline return requests (and use a returns platform)

Order Management streamlines the returns process by letting customers request returns in just a few clicks, which sends a structured message to the agent. This way, the customer doesn’t have to type out a message, and the agent doesn’t have to ask follow-up questions. 

Here’s an example from Loop Earplugs:

If you use a returns management platform, you can upgrade this Returns experience by redirecting customers directly to the returns portal for an even more self-service solution. 

If you’re shopping for a returns management platform, we recommend our preferred partner Loop Returns. Our integration with Loop Returns offers a seamless path from Order Management in Chat to Loop’s powerful returns portal. When you click “Return,” Chat shares a link to your Loop Returns portal:

Here’s a quick walkthrough on how Loop Returns and our Order Management work together.

Building delightful customer interactions starts in your inbox

Registered! Get excited, some awesome content is on the way! 📨
Oops! Something went wrong while submitting the form.
A hand holds an envelope that has a webpage coming out of it next to stars and other webpages

Frequently Asked Questions

What is Gorgias Automate?

Automate is a Gorgias product that provides instant, automated answers to common questions via your email, Help Center, and Chat widget. With Flows, brands can create automated Q&A chat interactions like product quizzes, FAQs, and more to quickly resolve customer questions. Automate's standout feature, AI Agent, is a conversational AI tool that uses your Shopify store and internal guidelines to respond and resolve customer tickets. Both features function without human agents.

How much does the Gorgias Automate cost?

Gorgias Automate pricing scales with your usage, just like the Gorgias helpdesk. Pricing starts at $30/month for 30 automated interactions and scales up to custom enterprise-level plans. One note: The more automated interactions you have, each one costs less and less. For example, 5,000 automated interactions per month is $2,500 (meaning each one is only $0.50, compared to $1.00 for the lowest plan).

What’s the fastest way to get results?

Use Flows and Order Management in Chat to drive your automated interactions. Both features are quick and easy ways to resolve repetitive pre-sales and follow-up questions.

Where did the 30% number come from?

We tested these methods with ecommerce brands and found they consistently achieved at least 30% automation when implemented. The top 5% of brands achieve up to 45% automation rate with Gorgias Automate.

How can I automate emails in my inbox?

Set up AI Agent, Gorgias's conversational AI assistant, which comes with Automate subscriptions. AI Agent can resolve inquiries within a minute by simply learning from your Shopify store and internal documents.