Customer stories
Cocorico

How Cocorico Maintained Headcount Costs By Automating 48% of Tickets with AI Agent

About

Industry
Apparel and Fashion
Previous helpdesk
Company size
Product in use
Automate
,
Main integrations
48%
of tickets automated
2,400+
tickets closed via AI YTD
22-second
average first response time

Challenge: After migrating from Prestashop to Shopify, Cocorico was eager to explore AI tools that automatically resolve repetitive customer questions by syncing with customer data from Shopify. Its small support team worked until 2 PM daily in line with the warehouse’s logistics schedule, which closes after carrier pickups. This means customers often had to wait until the next day to hear back, even for the most basic questions. 

Solution: Cocorico implemented Gorgias AI Agent to provide 24/7 responses and free its agents to focus on more complex tickets. Less than six months after implementation, Cocorico exceeded its goal by automating nearly half of its tickets, resolved 2,400+ tickets with AI, and gave customers near-instant responses with a 22-second average first response time. 

The challenge

A legacy support platform that didn’t scale, drove up operational costs, and lacked essential metrics

The solution

Scaling CX without scaling headcount thanks to Gorgias and AI-driven support

Onboarding an ecommerce-focused platform that consolidates CX

The result

Scaling CX without scaling headcount thanks to Gorgias and AI-driven support

Onboarding an ecommerce-focused platform that consolidates CX

Next step