How Kirby Allison Boosted Conversions by 23% After Automating 30% of Tickets

Challenge: The two-person customer support team was swamped by repetitive questions and slow manual processes. Unanswered inquiries piled up outside of business hours, and staff had limited time for higher-value tasks to drive business growth.

‍Solution: Gorgias Automate provides 24/7 quick answers to common customer questions, self-service order management, and AI-driven article recommendations. With 30% of tickets now deflected by automation, shoppers get the answers they want, manual processing has plummeted, and revenue has increased.