Customer stories
Orthofeet

Orthofeet Took a Step in the Right Direction by Automating 56% of Tickets in 2 Months With Gorgias

About

Industry
Apparel and Fashion
Previous helpdesk
Freshdesk
Company size
Product in use
Automate
,
Help Center
,
SMS-New
,
Main integrations
56%
automation rate in <2 months
+92%
improvement in chat and email FRTs
Double-digit
business growth YoY, while maintaining headcount

Challenge: Orthofeet’s CX team was juggling Freshdesk, Dialpad, and an outsourced team, none of which integrated well with Shopify. Managing thousands of weekly calls and hundreds of emails from customers with specific, health-related questions was overwhelming. They needed to scale support without growing headcount, while maintaining high-quality care.

Solution: By switching to Gorgias, Orthofeet replaced multiple tools with one centralized platform and automated 56% of support tickets in under two months. With full visibility into each customer’s order history and conversations, agents respond faster, provide more personalized recommendations, and drive more revenue, especially through live phone support.

The challenge

A legacy support platform that didn’t scale, drove up operational costs, and lacked essential metrics

The solution

Scaling CX without scaling headcount thanks to Gorgias and AI-driven support

Onboarding an ecommerce-focused platform that consolidates CX

The result

Scaling CX without scaling headcount thanks to Gorgias and AI-driven support

Onboarding an ecommerce-focused platform that consolidates CX

Next step